More than 1,000 Bureau members, city officials, media and others met at Moscone South's Esplanade Ballroom on Thursday, May 29, for the Bureau's 98th Annual Luncheon. View the videos shown at the event (including the tribute to San Francisco's hotel door men, recipients of the Bureau's 2008 Silver Cable Car Award), keynote speaker Caroline Beteta's presentation about the California Travel & Tourism Commissions' promotion of the state, luncheon media coverage, and photos.

1. Herb and Pat: Only in San Francisco

2. Silver Cable Car: Opening Doors

3. If You're Going to San Francisco remix

4. Video invitation featuring Renel Brooks-Moon